Local SEO for Professional Service Businesses
Get found by your ideal clients
Rank in Google
Get found in AI search
Attract your ideal client
Convert visitors into clients
SEO Services
Available with the purchase of either advanced website package
A beautiful website is a great start, and SEO is a strategy to help your ideal clients find it. My two service offerings, Advanced SEO Setup and the Local SEO Growth Plan are designed to get you found. SEO, or Search Engine Optimization, is a long-term strategy that can be lucrative because it can bring high-intent clients. In other words, it can help people who need your services find you right when and where they’re looking. SEO is a significant part of a of a successful marketing strategy for professional service businesses.
Advanced SEO Setup
Advanced SEO Setup is all about laying a great foundation to get found. I’ll assess your current SEO status and make sure the front end and back end are optimized. I’ll also set you up with a strategy to improve your search rankings and organic visibility over time. Advanced SEO Setup includes:
SEO audit and assessment
Technical SEO Setup
On-Site SEO Setup
Off-Site SEO Strategy
Content Strategy
Local SEO Growth Plan
The Local SEO Growth Plan is the ongoing implementation of the strategy we crafted in the Advanced SEO Setup. Since SEO is a long-term strategy, I recommend at least 6 months to begin to see results and continual investment for best results. It includes:
Monthly reporting and strategy call
Technical SEO
Content strategy with up to two posts or pages per month
On-site SEO
Off-site SEO strategy
“Scott has gone above and beyond my expectations and has been such a great help with SEO, website design, and advising me on how I can improve both aspects. I highly recommend Cascade Design for all of your website needs.”
— Max Reade, Business Owner
Ready to get found by your ideal clients?
How It Works
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Choose an Advanced web design package that includes advanced SEO setup
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Implement the SEO strategy with the Local SEO Growth Plan
3
I’ll send you monthly updates, including content for approval and a report to see progress
4
We’ll meet monthly to set strategy and adjust as needed
5
Watch your organic traffic increase
FAQs
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Search Engine Optimization. A set of strategies to make your site easily found by the people who need your services.
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Definitely, especially for local service businesses. As long as people need services and use the internet to find them, sound SEO strategies work. Here’s a good place to start for more on AI SEO.
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Yes. Squarespace sites can rank just as well as sites made on WordPress, Shopify, or any other CMS or page builder.
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No, Advanced SEO Setup is included in either the Advanced Pro Growth package or the Advanced Total Pro package.
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Yes, the Local SEO Growth Plan is the ongoing implementation of Advanced SEO Setup.
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A 60-minute monthly meeting to look at progress and agree on strategy
Collaboration on two pages or posts per month. In practice, that means:
I’ll suggest content ideas based on our SEO strategy
You’ll provide your expertise and any necessary images or videos to enhance the content
I’ll write the content and design the post or page
You’ll suggest edits and approve
I’ll post to your website
Some additional work may be required for best results. For example, links to your website can help with SEO and may require some legwork on your part, including reaching out to partners, sponsoring events, and otherwise sharing your expertise strategically.
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It can take up to 6 months to see initial results. For best results, SEO should be an ongoing investment.
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Social media can be an important part of a digital marketing strategy for some businesses, especially in building brand awareness. SEO helps you to get found by your ideal clients when they need you. That typically means higher conversion rates from SEO traffic than from social media views.